Make sure your marketing communications program is meeting your company’s individual needs. 

One of my passions is cooking. I love to try new recipes for dinners and I especially love baking. When I bake, I always make my creations from scratch. Why? I love the fact that I can pick and choose the flavors, how strong or weak I want them, and have an outcome that I know my family will enjoy. Have you ever noticed when you buy an out-of-the-box dessert or item that you are craving it just never has that exact “home-baked” flavor that you remember from childhood?

The same goes for your marketing communications program. When you hire a large firm to meet your company needs, are you truly receiving the “flavor” you want? Or, are you getting the out-of-the box service that is packaged for every client? That is where a virtual assistant could be a better choice for you. Here are some reasons why:

  1. A virtual assistant will tailor a plan that will meet your, your company’s and your industry’s direct needs.
  2. A virtual assistant’s costs are a fraction of the costs of a large firm because there are little or no overhead expenses.
  3. A virtual assistant will always ensure each project is done at expert-level. A JR person will never be working on your project!

The list of the advantages goes on and on.

Now while I enjoy a piece of my freshly baked apple pie, why not take some time and consider if your marketing communications plan has the flavor you are looking for.


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